The Challenge
Educational technology usually dies at the classroom door. Software is bought at an executive level, dropped onto teachers’ desks, and abandoned because the educators themselves were never invited into the vision. Yuverta’s brand promise is to make students “at home in the future.” As the primary vocational institution for climate, agriculture, and water management in the Netherlands, Yuverta needed to integrate educational XR tools across dozens of campuses. But you cannot mandate wonder from the top down. Before we could build tools for the students, we had to win the trust of the faculty.